Suppose you were walking down the streets on a normal day, and then suddenly, you see this sign “Push the red button to add drama”, what would you have done? Would you push the button and see what happens? Or would you ignore it and go your way?
In the middle of a quiet Belgian square, TNT decided to launch its network with a twist. To launch TNT in Belgium, the network put a big red button with a sign reading “Push to Add Drama.” When the button is pushed, pure awesomeness follows.
The video, uploaded by YouTube user Turner Benelux entitled ‘A Dramatic Surprise On A Quiet Square’ hit YouTube last April 11, 2012 has already been viewed and shared over 53 million million times. The video description says: “To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text “Push to add drama” invited people to use the button. And then we waited…”
Can you guess what happened in the video? For those who have not yet seen TNT’s video, it is definitely worth a watch. Check out the viral video below and let us know what you think.